Statistika un datu analītika
(Statistics and Data Analytics)
6 ECTS
CODE: MateB001
COURSE DESCRIPTION
It is no secret that statistical analysis is integral to any business. Statistical analysis refers to the use of mathematical and statistical methods to collect, organize, and interpret data. This data can be used to learn more about what you currently do and help you predict future characteristics or behaviors. Businesses need to know what their customers are buying, how many customers they have, and what actions these customers perform on a daily basis. It is a valuable tool in any business and allows companies to make better decisions and avoid costly mistakes.
CONTENT
1. Data-driven Decision Making
2. Business Metrics
3. Introduction to Data Analysis Using Excel
4. Spreadsheets
5. Spreadsheet Functions to Organize Data
6. Introduction to Filtering, Pivot Tables, and Charts
7. Advanced Graphing and Charting
8. Visualizing Data
9. The outputs of a data science experiment
10. Data Scientist Toolbox
11. Marketing analytics
12. Customer analytics

