Basics of Entrepreneurship

COURSE DESCRIPTION

During the course, the student learns various methods of generating business ideas and develops "out of the box" thinking, gains an understanding of the basic principles of entrepreneurship, learns how to conduct market research and critically evaluate a business idea. At the end of the course, the student is able to apply the theoretical knowledge acquired in the course in practice, is able to independently assess the potential of an idea for business development and present the idea.

CONTENT

1. Business idea generation, ability to work in teams
2. Identification of a problem
3. Identification of primary client and target audience
4. Market research
5. Performing financial calculations
6. Developing a business model
7. Presenting