Service design

COURSE DESCRIPTION

The design is not just about the way things look, it is also about the way they are presented, delivered, and perceived. The design creates value and contributes to competitiveness, prosperity, and well-being. Service design is a good tool for problem-solving. It focuses on improving quality and productivity when supplying services while meeting the rising expectations of customers.

CONTENT

1. From product design to service design
2. Use of design tools for services
3. Solution-based thinking
4. Various solutions and the best solution
5. Customer-centered design
6. Design impact on innovation
7. Customer journey map
8. Service blueprint